Blog
Practical advice on getting found online: guides on web design, local SEO and turning a website into enquiries, from the sites we build and run for Irish businesses.
Search ConsoleClicks from IrelandHow long does SEO take for a trade business in Ireland?
The stages SEO goes through for a trade business, what we do and read in each, what makes it faster or slower, and what the monthly report shows along the way.
Read the guide →What an AI agency in Dublin actually does for a small business
The five jobs a good AI agency does and the order it should do them in, what gets built for a trade or service business, what it should cost to find out, and six questions that tell a builder from a reseller.
Read the guide → WebsitesPay monthly website or one-off build: what a trade business should choose
What each route costs over the life of a site, who owns it when the payments stop, what a monthly fee is really buying, and six questions to ask before you sign either agreement.
Read the guide → SEOSEO for builders and contractors in Ireland: how the work comes in
The three searches a building customer makes before they ring, the page each one needs, what contractor SEO should include, and how to judge it by enquiries rather than rankings.
Read the guide → Custom AIAI agents or chatbots: which does your Irish business need?
A chatbot answers questions at your front door; an agent does the work behind it. The plain difference, which one fits where you lose time, and how to choose by the hours it gives back.
Read the guide → Custom AIBespoke AI or an off-the-shelf tool: a guide for Irish businesses
What each option really is, when a ready-made subscription is enough, when a custom build pays for itself, and how to choose by the hours it gives back rather than how advanced it sounds.
Read the guide → Custom AIMeet inflow: one inbox for your customer enquiries
The tool we built for service businesses: one inbox for every enquiry, replies drafted in your own voice, and quotes you can send and get paid on in the thread. Now in early access.
Read the guide → MarketingSEO or Google Ads for a service business in Ireland
Which is worth your money: the difference in cost, speed and value, which one suits where your business is now, and why most owners are better off running both in the right order.
Read the guide → MarketingHow plumbers in Ireland get more work from Google
Where plumbers actually get work online, how emergency and planned jobs are found differently, whether to back the Business Profile, local SEO or Google Ads, and how to judge the spend.
Read the guide → MarketingMarketing for electricians in Ireland: win more work from Google
Where an electrician's work comes from online, the jobs worth chasing, what the Safe Electric registration does for you, and how to judge the spend by booked jobs.
Read the guide → SEOHow much does SEO cost in Ireland?
The real monthly price bands in Ireland, what each one buys, how long results take, and why SEO is judged by the enquiries it brings in.
Read the guide → WebsitesHow much should a small business spend on a website in Ireland?
Real build and running costs for Irish small businesses, what drives the number, the Trading Online Voucher, and how to budget by the work it wins.
Read the guide → WebsitesWhy your website gets visits but no enquiries
How to tell a traffic problem from a conversion problem, the three things that quietly cost you the call, and what to fix first.
Read the guide → WebsitesWebsite maintenance costs in Ireland: what you should pay
What each monthly price band actually buys, how to tell bare upkeep from a plan that grows enquiries, and how the work should be billed.
Read the guide → SEOLocal SEO in Ireland: what actually moves rankings
The three things Google weighs, why your Google Business Profile and reviews do most of the work, and where your website earns its keep.
Read the guide → WebsitesHow much does a website cost in Ireland?
What drives web design prices, the ongoing costs people forget, and how to compare quotes properly before you sign anything.
Read the guide →Want this done for your business?
We build the website, get it ranking and report the enquiries it brings in every month.